Garden City Shopping Centre
Location: Winnipeg, Manitoba
Designer: Ruscio Studio
Showroom Support: HUT K & Montreal Lighting
Light Fixtures: David Trubridge Design
Property Management: RioCan
Photographer: Simeon Rusnak
N. American Distributor: wakaNINE
Fixtures Used: Coral, Floral
About the Space
Garden City Shopping Centre is a 285,000 square-foot shopping center in Winnipeg, Manitoba, Canada. The mall consists of 75 stores and 11 restaurants on a single level. The local landmark has been a hub for the community since being built in 1970 and even though much has changed since then, the mall is still growing.
“The shiny new renovations, which began in November 2016, have already started to make a big impact,” says Olga Kort, marketing coordinator with mall management company RioCan.
The redesign was focused on transforming the mall into a fresh, modern and airy space that both provided customers and tenants with an elevated shopping experience and better served the needs of the local community.
Nature Inspired Fixtures
The design direction played upon the ‘garden’ theme, making the Coral and Floral pendants from designer David Trubridge a perfect choice for the project. The mall features a number of large 20’ x 20’ x 40’ coffered ceiling atriums throughout the space and lighting these areas is a feature element of the new design. Not only are the fixtures floral-like organic forms, but they also come in different colors and sizes large enough not to get lost in a building of this scale.
The fixtures play an iconic role as the light clusters are found throughout the mall. Each cluster is made up of pendants of different sizes and finishes, with each area being a unique composition. While the majority are repeated in every second ceiling coffer, the clusters can also be found in the food court. The ‘pièce de résistance’ is located in the center court where the largest composition is suspended.
The fixtures are a central showcase of the renovated shopping mall that changes depending on the time of day. During daylight hours the fixtures are bathed in natural light under three skylights drawing attention as sculptural elements. In the evening, once illuminated, they cast dramatic shadows on the ceiling.
“Our approach was to develop a sleek, contemporary design that also played upon the name ‘Garden’. This concept was successfully executed by introducing the clusters of hanging lighting fixtures, a variety of floral fabric patterns, Canadian oak wood and distinctive colorful seating areas.”
Robert Ruscio, President, Ruscio Studio
“Modern shoppers are looking for a mix of high-end interior design and the cutting-edge technology to make their retail experience unique. The mall’s new look and fun events are already paying off and mall traffic has increased by an impressive 20 percent.”
Olga Kort, Marketing Coordinator, Mall Management, RioCan
About the Assembly
Upon the arrival of the kitsets, the team organized the 79 pendants into the sections they were being installed. We coordinated with the installation team at Garden City Shopping Centre to create a schedule for the assembly. Assembly took place at HUT K and the assembled pendants were carefully transported on the designated installation day to the shopping center. The pendants were immediately installed to minimize the risk for any damages. We were unable to store any pendants at the shopping center since it was open to the public during the day and renovations took place at night.
A team of 4 from HUT K completed the assembly of all 79 pendants and required 24 trips to the site to deliver the assembled pendants. The assembly and delivery was very successful.
Claire Li, Business and Marketing Manager, HUT K
Reducing our Footprint and Costs
The David Trubridge lights for the space were shipped in kitsets from New Zealand to a location a few miles away from the shopping center. The assembly of the fixtures was executed by HUT K and then the assembled fixtures were transported to the installation location. The fixtures are designed based on the SEED system whereby the fixture is comprised of components that ship in a compact form and assemble together to create the final structure. The freight for the order was dramatically reduced by shipping kitsets rather than fully assembled fixtures. For example, the volume ratio of the kitset version of the CORAL 1000 fixture to the fully assembled fixture is 95:1.
Additionally, there is huge waste with shipping fully assembled fixtures as each fixture required large and robust wooden crates that have little/no use once the fixture is delivered. Most kitset fixtures ship in cardboard packaging that can be recycled. Well packaged kitset fixtures are virtually impervious to damage whereas even well crated fixtures can be subject to damage as a result of the rigors of the freight process. Overall, shipping kitsets is both economically and environmentally beneficial versus shipping assembled fixtures.
79 Fixtures In The Space
Breakdown of Coral fixtures
Combination of colors – Natural Bamboo, White and Lime Paint Finish
Sizes
Diameter
12 fixtures – 600mm (24”)
14 fixtures – 800mm (31”)
18 fixtures – 1000 mm (39”)
14 fixtures – 1200mm (47”)
11 fixtures – 1600mm (63”)
Story
David’s signature model, based oceanic geometric polyhedra that have interested David since he was a boy.
Finish options
Breakdown of Floral fixtures
Combination of colors – Natural Bamboo, White and Lime Paint Finish
Sizes
Diameter
2 fixtures – 400mm (16”)
4 fixtures – 600mm (24”)
2 fixtures – 800mm (31”)
2 fixtures – 1200mm (47”)
Story
One of David’s most popular fixtures, based on botanical forms found in nature. Designed as a softer, more decorative offering alongside the Coral.
Finish options
Seed System
These fixtures are part of the Seed System family. Seed System is a design philosophy developed by David Trubridge to minimize the effects of shipping on the environment. This means sustainability is a priority right from design conception through to production, packaging and the consumer experience. On average every Seed System kitset is 1/30th of the size of a fully assembled light. The light is easy to construct by following printed instructions included with the kitset and an online video.
David Trubridge – Designer of Coral and Floral:
“I work within the limits of what I have and know, simplicity and low impact, natural materials and processes, leaving a delicate footprint.”
Acknowledgements:
Location: Winnipeg, Manitoba
Designer: Ruscio Studio
Showroom Support: HUT K & Montreal Lighting
Light Fixtures: David Trubridge Design
Property Management: RioCan
Photographer: Simeon Rusnak
N. American Distributor: wakaNINE